Search Engine Optimization (SEO)

SEO Cuts Through the Online NoiseLet’s face it . . . The World Wide Web has become a whole lot of noise. Between advertisements, millions of webpages on one topic, and an endless social newsfeed, the excessive, in-your-face marketing noise causes all of us to ignore a majority of the information put in front of our faces.

Search Engine Optimization or SEO is a business’s main tool in cutting through the noise.

In the simplest of terms, SEO is writing content to show up in search engine results for a specific topic.

Organic search is crucial. 70% – 80% of users ignore paid advertisements. SearchEngine Land

HOW DO I DO SEO FOR MY SMALL BUSINESS?

To achieve a high organic ranking, best SEO practices say pay attention to specific page elements. When constructing and writing an individual webpage, if these elements are targeted towards the subject matter, then solid SEO is achieved.

  • Title & Header Tags
  • Page Text
  • Meta Data (included in the page header within the HTML code. Information unseen by the end user)
  • Image Alt Tags & Titles
  • Links (inbound & outbound)

At Small but Mighty Marketing, we offer Basic SEO and Advanced SEO packages. Both include time spent researching your company or organization’s industry and competitive landscape. We do a thorough analysis of your competitors’ websites. What are they ranking for and how can we do it better?!

Basic SEO vs Advanced SEO vs Pro SEO Plans